Privacy Policy:

Pixie Sparkle has created a website that is a vibe, a feeling, and a lifestyle. On top of pop culture and the hottest trends, we strive to offer products that keep you the best dressed at any occasion. This Privacy Policy describes how PixieSparkleShop.com (“PixieSparkleShop.com”, “Pixie Sparkle”, “Pixie Sparkle LLC”, “we”, “our”, or “us”) collects, uses, and shares personal information of users of this website, www.PixieSparkleShop.com (or any successor URL) (the “Website”).

THE INFORMATION WE GATHER

Aggregate Website Usage Information:

We collect and store information about the pages viewed by all of our Website visitors. We may then use this data in aggregate form to identify overall visitor behavior patterns. Our goal in using this information is to improve our Website by making it more responsive to the needs and preferences of our users.

Voluntary Registered Shopper Information:

If you visit our Website and plan to receive future newsletters or purchase our products, you will need to sign up for our newsletter or register an online account. The information you provide during these processes includes first and last name, email address, password, phone number, and possibly your birthdate.

Online Order Information:

If you choose to purchase products from the Website, we require specific information to fulfill your order, including your email address for order confirmation and communication purposes.

Click-Stream Data, Cookie Technology, Clear GIFs, and Usage Data:

We use cookies and similar technologies to enhance your experience on the Website. These technologies help us remember your preferences, items in your shopping basket, and more. We may also use clear GIFs for statistical analysis and to improve our Website.

By using the Website, you agree to the use of cookies for the following purposes:

• Essential Cookies: these are essential in order to enable you to move around the Website and use its features.
• Performance and Analytics Cookies: Google Analytics ("Analytics") is Google's free web analytics tool that helps us understand how our visitors engage with the Website. Analytics collects information anonymously and reports website trends without identifying individual visitors. Analytics uses its own set of cookies to track user interactions with the Website. These cookies are used to store information, such as what time the current visit occurred, whether the visitor has been to the Website before, and what site referred the visitor to the Website. Analytics customers can view a variety of reports about how visitors interact with their website so they can improve their website and how people find it. A different set of cookies is used for each website, and visitors are not tracked across multiple sites. Analytics customers are obliged to notify users of their use of analytics software. To disable this type of cookie, some browsers will indicate when a cookie is being sent and allow you to decline cookies on a case-by-case basis. In addition to declining cookies, you can also install the Google Analytics Opt-out Add-on in your browser, which prevents Google Analytics from collecting information about your website visits. You can also opt out by clicking here. We use Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement

HOW WE USE YOUR PERSONAL INFORMATION

We use your Personal Information for various purposes, including providing and improving the Website, processing orders, and sending marketing communications. You can opt-out of marketing communications at any time.

HOW WE SHARE YOUR PERSONAL INFORMATION

We may share your Personal Information with affiliates, service providers, advertising partners, and other third parties as described in this Privacy Policy.

YOUR RIGHTS & CHOICES

As a user, you have rights regarding your Personal Information, including accessing or updating your account information, opting out of marketing communications, and more.

SECURITY

We take the security of your Personal Information seriously and employ reasonable security measures, such as SSL encryption, to protect it.

THIRD PARTY SITES

The Website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to review the privacy policies of any third-party sites you visit.

CHILDREN'S POLICY

We do not intend to collect personally identifiable information from children under 18 or the legal age of majority. Please do not allow children to provide any Personal Information or participate in forums on the Website.

INTERNATIONAL DATA TRANSFERS

The Website is operated within the United States. By visiting the Website, you consent to the processing and transfer of your data to the United States.

LIMITATION OF LIABILITY AND TERMS

Any dispute over privacy is subject to this Privacy Policy and the Website’s Terms and Conditions, including dispute resolution.

MODIFYING YOUR INFORMATION

You may log in to your account at any time to modify the information you provided. For security reasons, the first and last name on an account cannot be changed once created.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this Privacy Policy at any time. If we make material changes, we will notify you by updating the date of this Privacy Policy and posting it on the Website.